SCENT MARKETING

Hotel Collection formulates scent marketing strategies that positively influence purchasing behavior, strengthen brand identity, and drive profitability. Connect with a dedicated scent consultant to explore further.

DISCOVER HOW OUR EXPERTISE CAN ASSIST YOUR BRAND IN CRAFTING A SCENT MARKETING STRATEGY.

From scent consulting to installation and maintenance, Hotel Collection can help you launch a world class scent marketing campaign.

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WHAT IS SCENT MARKETING?

Our sense of smell is processed by the limbic system, on the same side of the brain where emotions and memories are stored. This is why smells trigger subconscious emotional responses.

Businesses like Nike, Apple, and Starbucks know this and use it to their advantage— allowing them to dictate brand loyalty and higher profits.

Hotel Collection is dedicated to growing brands in retail, hospitality, fitness, and medicine through the art of scent. Together, we help drive consumer behavior and make lasting impacts on brand perception.

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